In this module you will learn:
How can webinars be used for building a personal brand, as well as for the sales process?
How can e-books be used for building a personal brand, as well as for the sales process?
How can LinkedIn be used in the first stage and as a support for other processes?
How can content be used in various customer contact channels and at various stages of the sales process?
What types of warm methods for reaching customers can sellers use thanks to LinkedIn?
How can LinkedIn make up your customer base?
Where can digital customer signals be found?
What modern tools can be used?
You will find the module summary in the “training materials” tab.