This module is intended for marketing. From this module you will learn:What are the main objectives of the content marketing strategy in social selling?Why is it important to include sellers
Medium - all EN
Incorporating LinkedIn into the team’s work
This module is intended for heads of sales.From the module you will learn:Is LinkedIn replacing traditional sales methods?What activities are sellers doing on LinkedIn?Which indicators can you monitor and which
Building relationships on LinkedIn
From the module you will learn:What does building a relationship on LinkedIn do?What situations on LinkedIn help build relationships?How should've relationships be maintained in the context of publishing content?Which private
Building a network of contacts on LinkedIn
From the module you will learn:What are the main objectives for building a network of contacts on LinkedIn?How does the basic search engine work?How can contacts be invited to the
Building a brand on LinkedIn
From the module you will learn: What is a personal brand? What types of content build a brand on LinkedIn? How do commenting strategies help build a brand on LinkedIn?
